Earlier this year I was in the process of upgrading one of my websites Euro Lottery Winner and decided to educate myself on SEO, upon browsing the local bookshops i came across Google Advertising Tools Published by O'reilly, and due to the fact that once i started flicking through i couldn't stop reading it, so i bought it there and then! It was exactly what i was looking for, being relatively new to SEO (search engine optimization) the book contained everything I needed to know to get started!
From the very basics of site layout and navigation this book shows you how build a popular site from the ground up, it also holds nothing back in telling you that when promoting your website it can take a long long time to climb the search engine rankings! Thats what i love about this book, the completely honest approach in how things work. Further into the book you discover sections on "Affiliate Programs" and "Making money with AdSense" which is a great read for anybody who wants to build and promote their own blog or website!
Buy Google Advertising tools From Amazon! (Opens in new window)
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