Andy Coates Blog

One of the most important factors in deciding the success of a website is the amount of quality inbound links pointing to that blog. Also, not only do the links them selves count but the anchor text used to link has a major effect on search engine results. For example, if you have 100 inbound links pointing the home page on your site with the anchor text being "great blog" then the search engines will recognize these links and assume that if someone searches for "great blog" then your site deserves to be included in the results due to the fact that you have 100 inbound links pointing to your site with the anchor text "great blog". This is just a very basic example as there are other contributing factors which make you blog more attractive to search engines but this is a good basis for a sneaky linking strategy!

Google is one of the worlds most used search engines and can be a great source of traffic for your website, if you can tap into the millions of searches performed each day you could be well on your way to running a successful blog. As mentioned earlier search engines rely heavily on anchor text (amongst other factors) to determine your position in search engine results when a search is performed for a particular phrase if you can continually build inbound links to a particular page with relevant anchor text then you are constantly improving your chances of being found by search engines!

Link Love yourself!

Here is where the sneaky linking strategy comes into play, a link from your own site pointing to a particular page is still worth something to search engines even though you have placed the link there yourself. For this reason you should always link internally to your own posts from other posts where relevant. I have decided to take this one step further and after each blog post i have begun to add a descriptive link to some of my more popular posts or one of my other websites. Instead of using the same text I am using different, relevant keywords to link to these posts in an aid to provide search engines with more information.

F or example, I have decided to promote one of my sites Euro Lottery Winner and have a list of relevant keywords and lottery related search phrases which i will use at the end of each post to link back to my site. By doing this, the search engine spiders will be able to find my site through theses links and will (in the long term) bring my site to the top for a wide range of lottery related keywords and search phrases. Here is an example of what I will be using to link to my site:

• Euro Lottery
  Lottery Results
  Winning Lottery Numbers
  Which Are the Best Lottery Numbers
  Make money with the lottery
  Winning lottery numbers
  Chances of winning the lottery
  Lottery Statistics
  How to win the lottery
  Run my own lottery

This is not a quick fix and if you decide to do the same with one of your sites or popdont posts dont expeoverningts overningt, it takes time for search engines to spider recognise these links but if you stick with it you will get results!

And the link of today is: How win the euromillions euro lottery

If you enjoyed this post please feel free to buy me a gingerbread late! mmmm!